While you’ll find some stores that sell a little bit of everything, most successful dropshipping stores pick one specific product niche and focus their efforts there.
So…how do you pick your niche? What’s a good product to dropship?
Basically, you’re looking for products that:
Are popular enough that people are looking for them, but not so popular that you’re drowning in competition
Have a price that gives you enough margin to make sense
Yeah – sounds simple enough in a two bullet list, but it’s going to take some research to find the winner.
If this is your first dropshipping store, we’re a big proponent of trying to sell what you know. While it’s not a requirement that you’re familiar with your niche, it will make things a lot easier, especially on your first go-round.
You’ll have insights that other people don’t have, which can help you understand which products people need.